Icelandic | Our brands

Our brands

Different personalities, one purpose. Our brands have their own heritage and different personalities, but they have one thing in common:  Inspire consumers to eat quality fish from sustainable resources.

Icelandic Brand

The brand of choice for quality, origin and consistency.  A leading brand of first quality cod products for the foodservice markets in south Europe.  Frozen cod and haddock fillets and processed solutions to the US foodservice market.  

The Saucy Fish Co. Brand


The Saucy Fish Co. Brand demonstrates our capability of driving insight to action. The Saucy Fish Co. is already the #1 chilled wet-fish brand in the UK with ongoing trial in further few international markets. See also But you don't have to take our words for it. The Grocer magazine has identified The Saucy Fish Co. as one of the Key Influential Brands during the 150 years! And as it is not enough, then we are the first ever fish business to make it onto the "Cool-Brands" list. 

Health and quality are the cornerstone in our Saucy Brand and we are extremely proud to have received Health & Fitness magazine Healthy Food Award for our salmon with chili, lime and ginger sauce ready meal. 

The Saucy Fish Co. is proud to have been the first to sign up to the SSC. As a leading brand we are keen to ensure that our customers have access to responsibly sourced fish, as they trust us to do the right thing by actively engaging in making fisheries and fish farming more sustainable.